
Compliance and Deliverability
Ensuring compliance with industry standards and achieving high email deliverability rates are critical to the success of your marketing campaigns. Our Marketo Compliance and Deliverability services are designed to help you navigate the complex landscape of email regulations and best practices, enabling you to reach your target audience effectively and maintain a positive sender reputation. With our Marketo Compliance and Deliverability services, you can be confident that your email marketing campaigns adhere to industry standards and reach your target audience effectively. Trust our expertise to help you maintain a strong sender reputation and maximize the impact of your email marketing efforts.
What to expect.
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Compliance Audit and Strategy
Our team of Marketo experts will conduct a thorough audit of your current email practices, ensuring that they comply with relevant regulations such as GDPR, CAN-SPAM, and CASL. We'll help you develop a comprehensive compliance strategy that covers consent management, data processing, privacy policies, and other necessary measures to safeguard your business from potential legal issues.
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Deliverability Assessment
We'll evaluate your current email deliverability rates, analyze your sender reputation, and identify any issues that may be affecting your email performance. Our team will provide actionable recommendations to address these issues and optimize your email deliverability.
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Email Infrastructure Optimization
Our experts will assess your email infrastructure, including domain authentication, IP reputation, and email service provider (ESP) configuration, to ensure optimal deliverability. We'll help you implement best practices like DKIM, SPF, and DMARC to improve your email authentication and maintain a strong sender reputation.
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List Hygiene and Management
Maintaining a clean and engaged email list is crucial for high deliverability rates. Our team will help you implement effective list management strategies, such as regular list cleaning, bounce management, and re-engagement campaigns, to minimize spam complaints and maintain a healthy sender reputation.
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Content and Design Best Practices
We'll work with you to optimize your email content and design to ensure that your messages are compliant with industry standards and best practices. Our team will provide guidance on subject lines, preview text, call-to-action placements, and responsive email design to improve engagement and deliverability.
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Ongoing Monitoring and Support
Our Marketo experts will continuously monitor your email deliverability rates, sender reputation, and compliance adherence, providing timely feedback and support to address any issues that may arise. We'll help you stay up to date with the latest industry trends and regulations, ensuring that your email marketing efforts remain compliant and effective.
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